Now that we can see some light at the end of the tunnel, its time to re-evaluate how we sell value over price

We all have some much more competition now that Christie’s feels its important to sell our strengths and not rock bottom pricing.  Don’t get us wrong we do discount but what about selling our advantages and not just based on who can do it cheaper.

Our strengths are worth something right?  We feel that  people are willing to pay more for products and services when they think it is special or of value to them.

Christie’s strives to not only put a value on our services but also how do we present ourselves to the Hospitality Industry.  How do we get the point across to our valued clients that our services have value.

We like to play on our strengths.  Our products and services speak for themselves.  Instead of selling against our competitors we sell our services and products.  We know our competition and we know our company strengths.

Christie’s customer services are not the norm for photography companies.  We have a 24/7 real live answering service that pages our managers on duty to return calls after hours.  We return our correspondence within 12 hours.  We believe that our product and services are only as good as our customer service.

 Christie’s believes in selling value not price.  What do you all think?